Show Your Work by Austin Kleon
You don't have to be a genius.
Creativity is always, in some sense, a collaboration.
Pay attention to what others are not sharing.
Look for voids that you can fill with your own efforts.
You can't find your voice if you don't use it.
Talk about the things you love.
Read obituaries. Thinking about death makes me want to live.
Document what you do. Share your process.
Turn the invisible into something other people can see.
Start a work journal. Keep a scrapbook. Shoot video of you working. Take photographs of your work at different stages.
Focus on days. Blog, email, tweet, YouTube...
Don't show your lunch or your latte; show your work.
Find the time in the cracks between the big stuff.
Anything you post to the internet becomes public.
Share work that you want feedback on, but not everything.
Ask yourself "So what?" Is it helpful/interesting?
Unsure? Save it for later.
Flow = daily updates that remind people you exist
Stock = the lasting content you produce
Find patterns in your flow, turn flow into stock.
Give proper credit. Provide context, link back to the source.
Structure is everything. Keep your audience in mind.
Speak directly, in plain language. Be brief. Use spell-check.
Keep bios short and sweet. (2 sentences) Just state the facts.
Share your reading list, helpful reference materials.
Create tutorials. Use pictures, words, videos.
Avoid anything that drains your energy.
Protect your vulnerable areas. If it's too sensitive, keep it hidden.
Be ready for the good, the bad, and the ugly.
Relax and breathe. (Practice meditation.)
Put out a lot of work, keep putting it out there.
Roll with the punches. Keep moving.
Every criticism is an opportunity for new work.
Delete nasty comments. (or turn comments off completely)
Keep a mailing list. Collect email addresses.
Never add an email address without permission.
Be ambitious. Keep busy. Try new things. Take opportunities that allow you to do more of what you want to do.
Don't be content with mastery. Have the courage to rethink.